Sustainability is more important than ever to modern consumers – but greenwashing means skepticism levels are high. To maximize product appeal, brands need to deliver sustainable, ethical food and drink and communicate their eco-credentials clearly. By sharing sustainability stories in a way that resonates with consumers, you can set your brand apart, enhance your reputation, and be part of a bright future.

What can you expect?

Watch the on-demand webinar “Success in sustainability: Setting new standards and boosting product appeal” to discover how you can ensure your products resonate with today’s discerning shoppers. Our experts will highlight the value of carbon footprint data and provide examples of how it can be communicated clearly and effectively. You will also gain insights into GNT’s own sustainability journey and how EXBERRY^® colors can benefit your products.

Why you shouldn’t miss it

• Showcasing sustainability: Meet consumer demands for transparency using Product Carbon Footprint (PCF) data
• Delivering sustainable recipes: Explore how responsibly sourced ingredients can help you create formulations that appeal to eco-conscious consumers
• Communicating credentials effectively: Boost your brand’s reputation and maximize consumer acceptance through effective brand messaging