EXBERRY® color supplier GNT launches plant-based pet food ingredients
GNT has unveiled a new range of plant-based EXBERRY® concentrates that can deliver taste, nutrition, and color to pet food products. GNT is a global market leader in natural colors for food and drink. With demand for premium pet food growing fast, the company has developed a selection of non-GMO fruit, vegetable, and plant concentrates for cat and dog food.
The EXBERRY® Pet Food Range is fully compliant with applicable EU regulations for pet food. The concentrates are designed for products including kibbles, snacks and treats, allowing manufacturers to develop nutritious and enjoyable treats with a full rainbow of intense shades.
Christina Niehoff, Product Manager at GNT Group, said: “We are delighted to be able to supply our high-quality EXBERRY® products to pet food manufacturers. Consumer focus on pet health and wellness is increasing at a rapid pace, with owners looking for high-quality products made with natural ingredients. Our color-intense, plant-based ingredients make it possible for manufacturers to create more natural products while still achieving visual differentiation .”
Modern pet food products now frequently feature claims such as “natural” and “no artificial colors”. The EXBERRY® Pet Food Range can support product formulations aligned with these trends. The concentrates are created from raw materials including apples, carrots, radishes, turmeric, and spirulina using gentle processing methods and without the use of chemical solvents .
Christina Niehoff said: “The EXBERRY ® Pet Food range offers a truly natural solution for cat and dog food. GNT has vast formulation experience working with equivalent applications in food and drink, and we are delighted to now be able to provide our expertise to pet food manufacturers as well. They can rely on us to provide the same high quality and exceptional service that has made EXBERRY® one of the world’s leading natural color brands.”
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