GNT to showcase the potential of plant-based EXBERRY® colors at FBIF China 2024

GNT will demonstrate how plant-based EXBERRY® colors can deliver eye-catching shades while maximizing consumer acceptance at FBIF China 2024 (25-27 June, Shanghai). Exhibiting on Stand E502 in Hall H5.2, GNT will give visitors the chance to sample a selection of product concepts created using a range of EXBERRY® colors, including blues and greens. Applications on show will include beverages, milk, and soft-serve ice cream.

The EXBERRY® portfolio comprises more than 400 color solutions, offering a full spectrum of vibrant shades for almost any food and beverage application. EXBERRY® colors are made from fruits, vegetables, and plants and support natural ingredient listings in China and many other parts of the world.

Innovative Plant-Based Colors

Victor Foo, GNT Group’s Head of Sales for China, said: “GNT has been pioneering innovative plant-based colors for our customers since 1978. EXBERRY® is a futureproof solution that makes it possible to achieve spectacular shades while supporting the natural ingredient lists that consumers want to see. We’re very excited to showcase the potential of EXBERRY® to Chinese manufacturers at FBIF.”

All EXBERRY® colors are created from non-GMO raw materials and produced in line with GNT’s strict sustainability criteria. GNT also closely manages its own supply chains and works with the majority of its farmers on long-term contracts. This means it can guarantee reliable supplies of EXBERRY® colors all year round.

Victor Foo added: “We have built a resilient global supply chain over many decades that allows us to deliver high-quality, sustainable colors for our customers year after year. For this and many other reasons, EXBERRY® is trusted by leading food and beverage manufacturers all over the world.”