Natural colors for your candy and confectionery

The better-for-you trend has had a major impact on the industry in recent years – and confectionery is no exception. To maximize product acceptance, manufacturers need to give consumers permission to indulge by incorporating healthier attributes while keeping the colorful playfulness of the sweet treats.

Clean labels are a key part of this trend. Shoppers want natural ingredients that are simple to understand.

Our plant-based colors can deliver vibrant shades in the vast majority of candy applications while supporting clean and clear label declarations.

Fruit Gums & Jellies

Color is key to gummy confectionery, with vibrant food coloring shades used to create fun treats in a variety of shapes and flavors.

Gummies or jelly sweets are traditionally aimed at children and many brands have now switched to natural coloring solutions amid rising concern over artificial colors.

Our plant-based food colorings can deliver a diverse spectrum of bright shades in both gelatin- and pectin-based gummy candy. The principle considerations for these products are pH and processing temperatures.

Example of EXBERRY® in Fruit Gums & Jellies

Aerated Confectionery

Plant-based colors can be used to deliver enticing shades to aerated candy products including gums, pulled chews, toffees, and marshmallows.

The pH level is an important consideration when seeking to achieve certain food coloring shades, such as vibrant red, purple, and pink hues. In highly aerated gums, foamies, and marshmallows, more subtle, pastel shades will be achieved.

Our team can support you to identify an effective natural coloring solution for your project requirements.

Example of EXBERRY® in Aerated Confectionery

Chocolate, Compound Coatings & Fat-Based

Adding color to chocolate is an increasingly popular way to deliver variety and showcase different flavors. Fat-based coatings, meanwhile, are frequently used in place of chocolate across applications including baked goods and cereal bars.

Our plant-based colors can deliver a beautiful array of shades in these applications. In chocolate, the color can be within the mass itself or feature as painted decoration on the surface or within sprayed decoration. Dustings and outer layers can also be colored.

It is also possible to achieve diverse spectrum in fat coatings, with the colors added directly to melted compound.

We offer specialist EXBERRY® food color products to deliver homogenous shades in these applications for increased visual impact. Get in touch to discover more.

Example of EXBERRY® in Chocolate, Compound Coatings & Fat-Based

High-Boiled Candies

High-boiled candy such as lollipops, candy canes, and rock benefit from eye-catching shades.

Plant-based EXBERRY® concentrates can be added to the syrup after heating to achieve an array of vibrant colors. Depending on the choice of shade, the pH level can be an important technical consideration in hard confectionery.

GNT’s experts can identify the best food coloring option for your project needs and provide full support throughout the process.

Example of EXBERRY® in High-Boiled Candies

Panned Confectionery

Plant-based food coloring can be used to achieve a complete spectrum of shades in hard-panned confectionery including pastilles and dragées as well as soft-panned candy such as jelly beans.

EXBERRY® has a Coloring Food range that has been developed specifically for use in hard-panned applications, delivering a homogeneous appearance to the colored shell. The pH level, water quality, and acidity are key considerations for certain shades.

For soft-panned applications, performance is dictated by the pH, dosage levels, heat applied and the final product packaging.

Whatever your project requirements, we will work with you to find an effective natural coloring solution.

Example of EXBERRY® in Panned Confectionery

Pressed Tablets

Our plant-based colors can be used to provide product differentiation in pressed confectionery products ranging from mints to tingling sherbets.

For pressed tablets we have two types of Coloring Food products available. EXBERRY® Micronized Powders are recommended for this application type as they are created with a very small particle size that allows for a homogenous shade. Our standard EXBERRY® powders can also be used to achieve a more speckled appearance if this is the target appearance.

Get in touch now to discuss your application requirements with the GNT team.

Example of EXBERRY® in Compressed Tablets & Coatings

Chewing Gum

Chewing gum often features exciting flavors alongside shades such as purples, reds, pinks, and blues.

At the same time, demand is growing for chewing gum made with natural ingredients such as natural sugar alcohols.

Our natural food coloring solutions can deliver a wide range of vibrant and muted hues in chewing gum while meeting the rising demand for clean labels.

Speak to our Technical sales team to find out how colors made from non-GMO fruit, vegetables, and plants can take your products to the next level.