New 2024 trends shaping the future of beverages

Delve into the latest trends in non-alcoholic beverages – and create innovative products that capture consumers’ interest. Our experts have analyzed market and consumer data to assess what’s happening in…

What’s driving plant-based food innovation

Plant-based sales may have stalled in recent times[1] but innovation hasn’t. Brands are tapping into consumer demands to create meat, seafood, and dairy alternatives that can still thrive in a…

Why wellness is big in beverages

In this era of uncertainty, consumers are seeking out drinks that benefit physical and emotional wellness. Innovation-focused brands are using color to tap into the trend, whether to showcase functional…

Color and flavor in dairy and ice cream

There are many ways to appeal to consumers in the dairy and ice cream sector. Shoppers want maximum transparency over the nutritional value of dairy products. They want ingredients that…

How to boost your confectionery with color

In the highly competitive confectionery industry, it can be essential for products to keep pace with consumer trends if they are to succeed. The expert team at GNT have therefore…