Regeneration Rising
Using color to connect with today’s eco-conscious consumer
A new era of conscious consumption is increasing the focus on sustainable ingredients. ‘Regeneration Rising’ explores the global collective shift toward a more grounded appreciation for nature and deeper desire to protect the planet. Discover how this trend is inspiring the use of eye-catching color palettes influenced by the natural world.
New ideas for your product development
In the Regeneration Rising era, brands are seeking to convey distinctive messages about how their products are created. The use of visually impactful colors helps manufacturers showcase products’ eco-credentials and build emotional connections with consumers.
Today’s mindful consumers are eager to back authentic, purpose-led brands that create wholesome products and treat the planet with care. With a palette inspired by the natural world, using intense tones helps to tell positive stories about how products are created.
Discover three color directions to connect with consumers
Celebrating the origins of ingredients, and how and why food and drink products are made, has highlighted three color directions. Being regenerative doesn’t mean compromising on color, thanks to the richness and diversity of the natural world. Regeneration Rising presents a kaleidoscopic range of colors in three color directions, each coming with six trend colors that help brands to connect with their consumers:
Elevated Earth
Characterized by earthy shades from red-browns and warm oranges to textured purples and inky teals.
Nature Lab
Pushes the boundaries of what is considered natural and features a kaleidoscopic spectrum of green, pink, red, yellow, orange, and blue.
Wholesome Nostalgia
Includes yellows, greens, blues, peaches, and pinks that range from velvet-like to milky, translucent, muted, and dreamlike.
Download our trend report and discover a new palette inspired by the planet
Conscious innovators across numerous industries search for alternatives to over-depleted conventional resources, algae are gaining traction for their inherently regenerative qualities.
Algae Spectra: Revolutionizing the Food Industry
In the search for sustainable and regenerative resources, algae are emerging as a game-changer across various industries. Not only are these diverse aquatic plants transforming packaging, textiles and beauty products, they are also on their way to revolutionizing the food industry. EXBERRY® by GNT has 25+ years of expertise working with Spirulina, pioneering in algae-based food colors. Discover how algae is transforming the food industry in an exclusive interview with one of our experts from product management, explore the groundbreaking potential of algae as a sustainable and nutritious food source, and learn about the latest regulatory approval that opens up exciting new opportunities for vibrant blue beverages.
Expert Interview: Pioneering sustainable algae products
Join one of our product managers to learn more about our innovative processes and how we pioneered sustainable spirulina-based colors in an expert interview.
Algae Spectra: Revolutionizing the Food Industry
In the search for sustainable resources, algae are emerging as a game-changer. They are on their way to revolutionizing the food industry.
New possibilities for blue beverages: GNT gains regulatory approval for spirulina extract
GNT has secured FDA approval for the use of spirulina extract in beverages, enabling manufacturers to achieve vibrant blue shades while maintaining clean labels.
Feel inspired? Let’s connect!
If you have any questions about color trends or Regeneration Rising, please fill out our contact form and we’ll get back to you as soon as possible.